D’zzit Store |
Fashion Retail |
Chongqing(China) | |
200m2 |
Aiming at some stylish travelers who want to keep their modish look while they are travelling aboard, travelling equipment and Stylish hotel environment become the main elements to support the brand concept as well as the merchandise display system.
Huge Travel Suitcases are transformed to wall display units and space dividers, so that the customers are just like choosing the clothes in their own suitcase. The Cashier becomes a hotel concierge giving keys to the customers when they need to use the fitting room behind.
It is important that the customer can experience an interesting and meaningful shopping journey rather than only a selling and buying action. It can also provide a positive brand value to D’zzit and memorable moment to their customers.